Crossover Health provides comprehensive healthcare services and solutions to employers. With a roster of esteemed partners, including Meta, Boeing, Amazon, Pepsi and many more, I ensure the brand presence is consistent and impactful. My role encompasses the meticulous orchestration of the brand's visual identity and messaging across diverse channels, including web, social media, environmental design, and marketing materials. As Crossover Health's lead designer, I leverage my design expertise to create visually stunning and purposeful materials that showcase the company's commitment to transforming the healthcare landscape.
At Crossover, our CEO deeply values the creative field and the power of art, which is why he embraces a "design everything" mentality. I've worked on a diverse range of creative which include but is not limited to surfboard designs, truck wraps, stickers, custom shoes, storefront graphics, baby onesies, and a lot of t-shirts.
At Crossover, we believe in creating healthcare centers that are tailor-made to honor and embrace the local community they serve. Each of our locations is meticulously designed from the ground up. For instance, our NYC Flatiron center, includes this vibrant piece featuring taxis, which pays homage to the city's iconic transportation. 🚕
With every new market we enter I create a new market badge that can be used for a multitude of things. Here are some of the badges.
